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  • 05/29/2020

Corporate Giving: Maximizing Effectiveness

COURSE - Corporate giving is expected by customers, employees, and the communities. Learn ...

  • 05/11/2020

Trust-based philanthropy: What has changed during the COVID-19 pandemic?

Survey findings reveal smart best practices for grantmaking, in which corporate givers are...

  • 09/13/2019

Disaster relief and the modern-day bucket brigade

Lowe’s revives an old concept in mobilizing its workforce to distribute relief kits to com...

  • 08/12/2019

Amplifying impact through matching gifts

How Vanguard revamped its employee giving program to drive even more change across many im...

  • 07/23/2019

In cause marketing campaigns, the language should match the cause

RESEARCH BRIEF - When requesting donations for cause marketing campaigns, the tone of the ...

  • 05/29/2018

Increase employee giving through matching gifts and competition

RESEARCH BRIEF - To increase donations to corporate giving campaigns, companies should int...

  • 01/26/2018

Increase consumer engagement with cause marketing through discounts and donations

RESEARCH BRIEF - Companies should make sure to tailor their cause marketing campaigns to b...

  • 11/28/2017

Personalize requests for charitable donations to maximize participation and donation amounts

RESEARCH BRIEF - Following natural disasters, people are most likely to respond to solicit...

  • 08/21/2017

The community involvement program you probably aren't doing, but should

Aimia's data philanthropy program uses the company's knowledge, expertise, and resources t...

  • 08/15/2017

Comparing Corporate Giving Structures

ISSUE BRIEF - Does your company need a foundation? Learn best practices from leading compa...

  • 08/15/2017

Trends in Workplace Giving

ISSUE BRIEF - Whether it's through a corporate foundation, philanthropy, employee contribu...

  • 04/14/2017

General Motors CASE STUDY: Transformative Corporate Giving: How to Develop a Business Case for Social Change

Access presentation slides from this breakout session at the 2017 International Corporate ...