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Engaging Employees


Engaging employees is a best practice that results in keeping workplace productivity high and turnover rates low. Research makes a direct connection between effective efforts and retaining engaged and productive employees, so it's no surprise that engaging employees has emerged as a key performance indicator for corporate citizenship. High levels of employee engagement benefit companies by boosting reputation and recruiting new talent, and can serve as a tool to help corporate social responsibility professionals gain executive buy-in.

Employee engagement activities include wellness programs, sustainability efforts, volunteer opportunities, mentoring initiatives, giving campaigns, and other types of workplace corporate responsibility activities that provide employees with an outlet for sharing their talents. It also grants them an opportunity to build meaningful networks both within the company and with external stakeholders. Empirical research shows consistently that engaged employees feel more positively about their jobs and are more productive. When you employ CSR programs that provide employees with opportunities to develop, challenge themselves, and form meaningful connections to peers within the company and in the broader community, you can help your company reap the benefits of an engaged workforce.

The Boston College Center for Corporate Citizenship is here to help you develop the most effective corporate responsibility program possible. Below is a sample of the employee engagement examples and research we offer our members.

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Resources and Research on Engaging Employees:

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Courses on Engaging Employees

Deepen Employee Engagement with Corporate Citizenship In this course, learn how to engage employees in corporate citizenship to improve reputation, increase employee retention, and lower the cost of recruiting.

Fundamentals of Employee Volunteer Programs In this course, learn to maximize your employee corporate volunteer program through developing business skills and reinforcing company values.

Advancing Inclusion and Diversity Through Strategic Corporate Citizenship The business case for inclusion and diversity is clear: This course focuses on the critical role corporate citizenship plays in this strategic imperative.