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Engaging Employees

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Employee engagement is essential to keeping workplace productivity high and turnover rates among employees low. With research making a direct connection between effective efforts and retaining engaged and productive employees, it’s no surprise that employee engagement has emerged as a key performance indicator for corporate citizenship. High levels of employee engagement boost reputation and aid in recruitment of new talent, and can also serve as a tool to help CSR professionals gain executive buy-in.

Engaging employees in wellness programs, sustainability efforts, volunteer opportunities, mentoring initiatives, giving campaigns, and other types of workplace CSR activities provides individuals with an outlet for sharing their talents. It also grants them an opportunity to build meaningful networks both within the company and with external stakeholders. Empirical research shows consistently that engaged employees feel more positively about their jobs and are more productive. When you employ CSR programs that provide employees with opportunities to develop, challenge themselves, and form meaningful connections to peers within the company and in the broader community, you can help your company reap the benefits of an engaged workforce.

The Boston College Center for Corporate Citizenship is here to help you develop the most effective corporate responsibility program possible. Here is a sample of what we offer our members.

Resources and Research on Engaging Employees

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Community Involvement Study

Conducted by the Boston College Center for Corporate Citizenship, this research project explores how companies are investing in corporate foundation giving and employee volunteering and how these community involvement efforts connect to overall business success.

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Diversity and Inclusion and Corporate Citizenship

Diversity and inclusion in the workplace is increasingly becoming a corporate citizenship and business imperative for all industries. This report finds that companies that work to attract diverse talent that is developed and supported through thoughtful inclusion efforts are rewarded with increased performance.

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The business case for healthy employees

Healthier employees are more productive and engaged in their work. They are less likely to call in sick or use vacation time for illnesses. They also perceive their companies as invested in their well-being and as more attractive places to work.

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Deepen Employee Engagement with Corporate Citizenship - Courses in Corporate Citizenship

In this course, learn how to engage employees in corporate citizenship to improve reputation, increase employee retention, and lower the cost of recruiting.

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Building Strength from Differences

A look at the ways two companies are prioritizing diversity and inclusion for future success.

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Three Stakeholder Groups, Three Stakeholder Strategies

Three leading companies on how they create strategic corporate citizenship programs by engaging three core audiences: their customers, employees, and communities.

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How employee satisfaction contributes to financial performance

A researcher examined the connection between employee satisfaction and financial performance and found a positive correlation. The study highlights the need to understand how to best motivate and retain employees in order to derive value from a stable employee base.

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Nonprofit Board Training: Preparing and Engaging Employees for Board Service

This webinar featured companies who have created training programs that help both the employee and the nonprofit. You will learn how these companies increase participation, then measure and communicate their results.

Interested in More Resources?

Explore our research archives for more on engaging your employees. Search Resource Library

Upcoming Courses in Engaging Employees

Deepen Employee Engagement with Corporate Citizenship | San Francisco, CA

OCT 25-26, 2017 - Corporate citizenship initiatives, especially volunteer and giving programs, have the potential to increase engagement. This course explores strategies, tools, and leading practices for designing your corporate citizenship with the objective of improving employee engagement.

Enroll Now

Deepen Employee Engagement with Corporate Citizenship | ONLINE

NOV 6-DEC 22, 2017 - Enroll by SEPT 22 and SAVE $200 - Corporate citizenship initiatives, especially volunteer and giving programs, have the potential to increase engagement. This course explores strategies, tools, and leading practices for designing your corporate citizenship with the objective of improving employee engagement.

Enroll Now

Fundamentals of Employee Volunteer Programs | Phoenix, AZ

DEC 6-7, 2017 - Enroll by OCT 6 and SAVE $250 - Today’s employee volunteer programs—whether they are traditional, skills-based, or pro bono—provide opportunities to develop skills, network with other employees, and reinforce personal and company values. Does your program maximize value on all three of these dimensions?

Enroll Now