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Corporate Citizenship Partnership Management | ONLINE

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Align with your community partners for mutual success.

Are your corporate citizenship partnerships working well? Are your partner relationships easy to navigate? Does everyone understand their level of accountability? Are you achieving the impact you intend? The most effective partnerships between corporations and nonprofit organizations bring together complementary skills and resources that enable partners to achieve together goals that neither could accomplish alone.

 

In this course, you will learn:

  • To apply the principles of effective partnership.
  • To assess your existing portfolio of partnerships along a collaboration continuum.
  • Methods to build relationships and structure effective agreements.
  • To implement agreements and make sure communications and program execution plans stay on track.
  • Where to find—and how to interpret—the financial metrics to aid decision making and evaluate performance of nonprofit partners.
  • What to do when all else fails and you need to "break up" with your partner.
  • To review and evaluate partnership effectiveness in order to improve or exit unproductive relationships.

COURSE STRUCTURE

Start and finish on your schedule: Courses take 15-17 hours, including video content and exercises.

Module 1: Partnership Overview

  • Introduction to the goals and trajectory of the course
  • Activity: Case study analysis on the partnership between Clorox and the Sierra Club

Module 2: Partnership Strategy

  • The importance of having a citizenship strategy to forming a successful partnership
  • Activity: Micro Case Studies looking at citizenship and business strategy

Module 3: The Nonprofit Perspective

  • The Partnership from the Nonprofit’s Perspective
  • Activity: Reflections on existing partnerships with nonprofits

Module 4: Should my Company Partner?

  • How to determine when your company should and should not form partnerships with nonprofits
  • Activity: Reflective worksheet on your company’s existing partnerships

Module 5: Choosing a Partner

  • How to choose a good-fit partner
  • Activity: Reflections on what your company has to offer to potential partners and how to vet a potential partner

Module 6: Types of Partnerships

  • Overview of the types of partnerships
  • Activity: Map out the type of existing partnerships your company has or will have

Module 7: Setting your Partnership up for Success

  • Guidance on agreements and overcoming common partnership challenges
  • Activity: Review a sample memorandum of understanding and identify partnership challenges

Module 8: Negotiation

  • Build a key skill you’ll need in effective partnership management to increase impact
  • Activity: Positions and interest preparation

Module 9: Assessing your Partnership

  • How to evaluate and assess your partnership to ensure progress and ensure you’re achieving the goals you set forth
  • Activity: Assess potential future partners and determine your exit strategy

This course is for:

This program is recommended for corporate citizenship, community involvement, and sustainability professionals who are developing and managing corporate citizenship partnerships. This course is also helpful for others actively engaged in the development or execution of partnerships.

Professional credentials earned:

Tuition

  • Member: Member: $1710.00
  • Non-Member: $2050.00

Start this Course Today!

Start anytime, finish on your schedule Enroll Now

OUR EXECUTIVE EDUCATION GOAL

All executive education courses with the Boston College Center for Corporate Citizenship are taught by CSR experts from a variety of backgrounds, informed by over 30 years of constantly updated research, trends, and insights. Now, with online courses, you can gain the same corporate citizenship knowledge and tools on your own, without leaving your office.

As in all of our executive education programs, our goal is to help you know more so that you can use the assets of your business to do more and achieve more with your corporate citizenship programs—accelerating the business value you create for your company and the social value you create for us all.