Corporate Citizenship Partnership Management

ENROLLMENT OPTIONS   |   COURSE CONTENT & DETAILS   |   RECOMMENDATIONS   |  TUITION

Are your corporate citizenship partnerships working well? Are your partner relationships easy to navigate? Are you achieving the desired impact? The most effective partnerships between corporations and NPOs bring together complementary skills and resources that enable partners to achieve together goals that neither could accomplish alone. This course will prepare you to:

• Apply the principles of effective partnership.
• Assess your existing portfolio of partnerships along a collaboration continuum.
• Build relationships and structure effective agreements.
• Implement agreements and make sure communications and program execution plans stay on track.
• Find and interpret the financial metrics to aid decision making and evaluate performance of nonprofit partners.
• (When all esle fails) "break up" with your partner.
• Review and evaluate partnership effectiveness in order to improve or exit unproductive relationships.

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Enrollment Options

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Course Content: Preview the Specific Units or Modules Included in This Course

COURSE STRUCTURE

Start and finish on your schedule: Courses take 15-17 hours, including video content and exercises.

Module 1: Partnership Overview

• Introduction to the goals and trajectory of the course
• Activity: Case study analysis on the partnership between Clorox and the Sierra Club

Module 2: Partnership Strategy

• The importance of having a citizenship strategy to forming a successful partnership
• Activity: Micro Case Studies looking at citizenship and business strategy

Module 3: The Nonprofit Perspective

• The Partnership from the Nonprofit’s Perspective
• Activity: Reflections on existing partnerships with nonprofits

Module 4: Should my Company Partner?

• How to determine when your company should and should not form partnerships with nonprofits
• Activity: Reflective worksheet on your company’s existing partnerships

Module 5: Choosing a Partner

• How to choose a good-fit partner
• Activity: Reflections on what your company has to offer to potential partners and how to vet a potential partner

Module 6: Types of Partnerships

• Overview of the types of partnerships
• Activity: Map out the type of existing partnerships your company has or will have

Module 7: Setting your Partnership up for Success

• Guidance on agreements and overcoming common partnership challenges
• Activity: Review a sample memorandum of understanding and identify partnership challenges

Module 8: Negotiation

• Build a key skill you’ll need in effective partnership management to increase impact
• Activity: Positions and interest preparation

Module 9: Assessing your Partnership

• How to evaluate and assess your partnership to ensure progress and ensure you’re achieving the goals you set forth
• Activity: Assess potential future partners and determine your exit strategy

Who should take this course?

This course is recommended for:

Corporate citizenship, community involvement, and sustainability professionals who are developing and managing corporate citizenship partnerships. This course is also helpful for others actively engaged in the development or execution of partnerships.

Suggested prior knowledge and skills:

Nothing is required, but for those who are new to the field, we recommend first completing Corporate Citizenship 101 or Fundamentals of Employee Volunteer Programs.

Professional credentials earned:

5 certificate units toward a Certificate in Corporate Citizenship Practice. This is an elective course for a Certificate in Corporate Citizenship Practice.

What is the current tuition for this course?

Tuition:

Member: $2,130
Non-member: $2,900

Please note that course discounts may be available when you enroll in multiple courses at once, either idependently or as part of a Summit (in-person learning experience) registration. See the chart below. If you are considering take multiple courses, connect with our team to better understand your options.