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RESEARCH BRIEF - Consumer purchase satisfaction, willingness to pay a premium price, and ...
RESEARCH BRIEF - Encourage collaboration with multiple stakeholder types to increase eco-i...
RESEARCH BRIEF - Consumers are more engaged in and believing of corporate citizenship com...
RESEARCH BRIEF - When used in a cause marketing setting, price promotions, such as discoun...
RESEARCH BRIEF - LGBTQ+ workplace equality policies enhance a firm’s ability to detect nua...
Following a corporate social or environmental controversy, consumers who are less acceptin...
Umpqua Bank’s unique approach to financial inclusion combines philanthropic engagement, li...
RESEARCH BRIEF - Consumers who make a cause marketing purchase are more likely to experien...
RESEARCH BRIEF - Using an environmentally friendly product enhances a consumer’s enjoyment...
RESEARCH BRIEF - In cause marketing and other corporate giving campaigns, consumers are mo...
RESEARCH BRIEF - Work-life support practices (work schedule flexibility, remote work, depe...
REGULATORY RADAR - The government of Canada has proposed amendments to the Food and Drug R...
