MEMBER MEETUP | Communicating Program Benefits to Communities Served

Delivering strong CSR programs is only part of the work — communicating their value authentically to the communities you serve is just as critical. This session explores how CSR teams can develop outward-facing strategies that raise awareness of their company’s community involvement, build trust with residents and partners, and ensure the people you’re investing in actually know you’re there. 

Learn how to:

• How to tailor messaging for community audiences versus internal or investor-facing stakeholders
• Design channels and formats that work best for reaching and engaging communities directly
• Co-create narratives with nonprofit partners and community voices rather than speaking for them
• How to share impact authentically without it feeling like marketing