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Disaster relief in the short and long term

Disaster preparedness is a long-term commitment that should be part of every company’s cor...

Corporate Giving: Maximizing Effectiveness

COURSE - Corporate giving is expected by customers, employees, and the communities. Learn ...

The trick to improving performance in online cause marketing campaigns

RESEARCH BRIEF - Increasing social pressure in online fundraising can increase customer do...

Amplifying impact through matching gifts

How Vanguard revamped its employee giving program to drive even more change across many im...

In cause marketing campaigns, the language should match the cause

RESEARCH BRIEF - When requesting donations for cause marketing campaigns, the tone of the ...

Corporate Giving: Maximizing Effectiveness | HYBRID COURSE

MAY 1, 2020 - HYBRID COURSE - ACCELERATED CERTIFICATE SUMMIT - This course is offered duri...

Trends in Community Involvement

THE CORPORATE CITIZEN | SPRING 2019: A look into the findings from the Boston College Cent...

Trends in Community Involvement

An early look at the findings from the forthcoming Community Involvement Study 2019.

Select nonprofit partners carefully when developing cause-marketing campaigns to increase engagement

RESEARCH BRIEF - Consumers are more likely to purchase from companies who partner with org...

Shared Success

THE CORPORATE CITIZEN | Fall 2018: Here we look at how two companies have built enduring w...

Time or money? When giving to charities, individuals prefer to donate their time

RESEARCH BRIEF - Individuals show a strong preference to donate their time rather than mon...

Following financial misconduct, nonprofit board service can help improve corporate reputation

RESEARCH BRIEF - Following financial misconduct, executives are likely to forge new ties w...