RESEARCH BRIEF - Researchers examined survey responses from 242 nonprofit organizations that received funding from foundations. They analyzed how non-monetary factors in the grantee-grantor relationship are linked to...
Brands Stand Out with Social Impact
Consumers expect companies to operate responsibly with respect to their stakeholders. In fact, recent research suggests that communication of corporate citizenship is a key advantage in efforts to retain customers. To make the most of this competitive advantage, forward-thinking companies such as Major League Baseball and Umpqua Bank are creating social impact initiatives tailored to customer expectations to deepen brand loyalty. Read more in this article in the Spring 2020 issue of the Corporate Citizen.
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WEBINAR: Re-watch this popular session from #BCConf22. CSR leaders discuss how their companies are working collaboratively with stakeholders to deliver holistic giving programs that are more equitable for all.
