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Webinars & Video

Focus and Flexibility: The strategy of 'yes' and 'no'

Confidence in your strategy and direction is a key part of making the difficult choices in your citizenship portfolio, whether you choose to focus your efforts more narrowly, or allow more flexibility. In this one hour webinar learn how member companies manage the decisions, execution, benefits, and consequences of sticking with your individual strategy. 

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Where should you invest? Assessing and Meeting Community Needs

Watch this one hour webinar and discover HOW to find the sweet spot that will provide ROI for your investment of time and treasure and create the most impact for the community you care about. 

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Profile of the Practice 2013

The Profile of the Practice examines how corporate citizenship is being managed behind the scenes in today’s companies. Building upon the 2010 edition, this report contains the latest data on the corporate citizenship strategies, operational structures, and management and leadership tactics. The information captured in this study often cannot be found on a corporate website or even a corporate citizenship report. The survey took a broad look at corporate citizenship, defined as how a company takes responsibility and is accountable for managing its social and environmental impacts across the business. Watch this one hour webinar to hear key findings from the Profile of the Practice research.

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Investing in Entrepreneurs: How companies are driving innovation and growth

If you are considering creative ways to support the small business and start-up community, listen to this one hour webinar and hear how member companies EY and SAP are making a difference.

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Philanthropy for B2B Companies: A practical communication guide

We know that business to business companies do face unique challenges in communicating their corporate citizenship efforts. It is particularly challenging to focus communication on what your clients and main constituents most want to know. Unlike your B2C counterparts, your clients all have their own clients and corporate citizenship priorities to honor. So how can B2B companies strike the balance between the interesting story and the story their clients want to hear? Watch this one hour webinar to hear from two companies whose B2B identity and CSR activities work together successfully.

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Innovations in Volunteering

Whether you are looking to enhance current volunteering opportunities at your company, or want to engage a different population, the examples of skills based volunteering and board service training programs we will share will give you great ideas and suggestions to help you move forward. 

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Speaking the language: Gaining executive buy-in

Executive buy-in is an essential ingredient in moving a citizenship portfolio forward. By communicating a citizenship strategy in the language of business, the three companies featured in this webinar have converted their senior executives into strong citizenship champions. 

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Foolproof partnerships - A relationship management guide

This one hour webinar will focus on how to build a strong relationship with nonprofits and nurture a relationship that lasts. You will learn how to take advantage of existing networks, connect your philanthropy to the core of your business, and engage employees, executives, and customers alike as you establish a foolproof partnership. 

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Manufacturing companies and an educated workforce

In an effort to turn the tide, companies in industries like manufacturing, metals and mining, aerospace and defense, and machine and industrial goods are investing in workforce development during the education stage. In this one hour webinar hear from member companies about innovative education programs that seek to enable manufacturing companies to maintain their global leadership into the future. 

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Materiality: Finding the right areas and the right issues for YOUR company

This one-hour webinar will introduce the concept of materiality and will be useful for those involved with the development, execution, and/or reporting on material issues.

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Aligning employee engagement with corporate strategy

According to research, philanthropy that is aligned with the company mission and vision is especially effective. When a company chooses a business critical issue which makes sense to consumers and employees alike, the benefits to reputation and engagement numbers increase. Watch this one hour webinar and hear from member companies whose volunteers are mobilized around an important and relevant business imperative. 

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The State of Corporate Citizenship 2014

The 2014 State of Corporate Citizenship is a snapshot of how executives in large companies think about their companies’ environmental, social, and governance (ESG) investments.This one hour webinar is dedicated to providing the most up-to-date empirical research on executive opinions and consumer actions.

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