Skip to main content

Research Briefs

csr effect on sales

Which CSR methods contribute to sales?

RESEARCH BRIEF - Researchers studied 80 CSR initiatives of various consumer-packaged goods brands, classifying each into one of three categories... Which one most affected sales?

Read More
csr impacts innovation

CSR performance positively impacts innovation

RESEARCH BRIEF - Does corporate social and environmental performance have a positive impact on corporate innovation? Researchers say yes.

Read More
ceos and csr performance

CEOs are rewarded professionally for positive CSR performance

RESEARCH BRIEF - Using data on CEO departures, financial data, and environmental, social, and governance (ESG) scores, researchers analyzed the relationship between CSR performance and CEO turnover, in addition to a CEOs’ job market prospects.

Read More
esg firm valuation and stock efficiency

ESG performance helps firm valuation and stock efficiency

RESEARCH BRIEF - Researchers studied more than 1,800 U.S. firms using ESG performance scores to examine whether and how ESG performance might contribute to firm valuation by stockholders.

Read More
women clearer communicators

Women CFOs are clearer communicators with shareholders—and it pays off

RESEARCH BRIEF - CFOs who are women tend to speak more realistically, concisely, and quantitatively than their male counterparts in less scripted portions of earnings calls. Read how investors respond...

Read More
consumers pay more for green products

Consumers pay more for green products when they perceive personal connection and good value

RESEARCH BRIEF - Consumer purchase satisfaction, willingness to pay a premium price, and purchase frequency of environmentally friendly products all increase when they perceive personal responsibility and value for the money.

Read More
CSR aligned with business helps financial performance

Investing in CSR aligned with business leads to improved financial performance

RESEARCH BRIEF - Strong performance on CSR issues that are material to a company’s industry positively affects financial performance.

Read More
higher csr score less likely to default

Corporate citizenship linked to lower default risk

RESEARCH BRIEF - Companies with higher corporate citizenship scores are less likely to default on debt obligations.

Read More
storytelling engages consumers in csr

Storytelling engages customers in corporate citizenship on a personal level

RESEARCH BRIEF - Communicating CSR commitments and results within the context of stories (vs. bulleted list or other stripped down forms) can improve attitudes toward the company and thereby encourage positive attitudes and intentions with the company.

Read More
creativity increases giving

Ask donors to get creative to increase donations

RESEARCH BRIEF - Researchers tested several donation scenarios encouraging varying degrees of creativity...

Read More
environmental ratings and credit risk

Strong environmental ratings linked to decreased credit risk

RESEARCH BRIEF - Researchers examined the relationship between CSR ratings and credit risk by analyzing the influence of environmental, social, and governance ratings on different measures of credit risk across U.S. and E.U. firms.

Read More
adjust grantee oversight

Adjust grantee oversight to achieve intended outcomes

RESEARCH BRIEF - Researchers examined survey responses from 242 nonprofit organizations that received funding from foundations. They analyzed how non-monetary factors in the grantee-grantor relationship are linked to...

Read More