Digital Knowledge Products

Employee resource groups (ERGs)—sometimes known as business network groups, affinity groups, or diversity groups—help to build a sense of community within a company and can serve as a resource for employees who share similar backgrounds or experiences.

Companies must navigate rapid change in every context: social, environmental, and regulatory. What does this evolution mean for the future of corporate citizenship?

ISSUE BRIEF - Cause marketing campaigns raise proceeds for nonprofit causes, connect brands to nonprofit organizations, improve reputation—and when successful—drive sales. By understanding the relationship between such communications and corporate citizenship programs, CSR professionals can effectively generate both business and social value.

ISSUE BRIEF - In order to quickly and efficiently address traumatic events or natural disasters, corporate citizenship professionals must partner internally and externally to make the best possible use of all available resources, from corporate giving and volunteering to security, logistics, and supply chain management.